Inside PR is a content-rich weekly Canadian podcast hosted by David Jones and Terry Fallis self-evidently about the public relations business. It's warm, wool-sweater relaxed . . . an easy listen that has over the past year become a sort of bonding tool for Canadian professionals interested in social media.
Today's podcast includes a short comment by me (at the 12:30 minute mark) about the popularity of Facebook in Toronto especially when compared with New York and London. The prominence of Facebook aside, I would love to know if anyone has come across an analysis of the value of such social networks in managing organizational reputation or issues. Politicians are beginning to welcome its potential for building a network of supporters: Are companies?