Social Media Update 02.09.19
A weekly annotated curation of significant social media platform developments from the previous week, with links and carping marginalia as needed . . . Posted every Monday morning or thereabouts.
The Verge is reporting that Facebook is developing a new messaging app called Threads to work with Instagram’s ‘close friends list. It is “meant to promote constant, intimate sharing between users and their closest friends . . . Threads, which is designed as a companion app to Instagram, invites users to automatically share their location, speed, and battery life with friends, along with more typical text, photo, and video messages using Instagram’s creative tools.”
The Verge reports that researcherJane Manchun Wong found that Snap is testing a new button that will let people create a podcast. She found the ‘Create podcast’ button in Spotify’s podcasts library: If tapped “it will either send people over to the Anchor app, if it’s already installed, or send them to an informational webpage about the (podcast creation technology) app” that Snap bought earlier this year.
Pinterest is taking a positive social step to counter misinformation about the safety of vaccinations through managing search algorithms. It says “it will now surface reliable information sourced from various scientific organizations whenever someone searches for vaccine-related terms, like ‘measles’ or ‘vaccine safety.’
According to TechCrunch, Facebook today is formally rolling out a new suite of tools for its 40 million active businesses on Messenger, including appointment booking, lead generation and others announced earlier this year at its F8 developer conference. As a part of these changes, Facebook will also begin to phase out the Discover tab in Messenger — a feature that became home to both games and businesses following last fall’s redesign.”
In the wake of various scandals about political manipulation of Facebook by foreign state actors and domestic political operatives, Facebook is continuing to tighten requirements for political advertising. Political advertisers will now “need to provide more information about their organization, including government-issued identification numbers. The move, which will take effect in mid-September, comes in response to some advertisers using misleading names in their disclaimers in order to disguise their identities.”
More from The Verge about Facebook, Instagram and, yes, Spotifiy. People who use Facebook Stories can now share music from Spotify to their FB story, a feature previously only available for Instagram Stories.